The Worcestershire and Herefordshire Olympic
Ambassador scheme is called the Raising Our Game Olympic Ambassador
Group (ROGOAG). The principle of ROGOAG is to tie in all Olympic
themed work; inspire and inform local people (especially young
people); for ROGOAG to represent the Raising Our Game logo; and to
raise the profile of 2012 related activities in Worcestershire and
Herefordshire
Click for profiles of the Raising Our Game
Ambassadors
Ambassador Application Form
.

Introduction
- Worcestershire and Herefordshire Olympic Ambassadors are vital
to ensure the County maximises the benefits from the 2012 Games.
Ambassadors can connect with key target markets in a way that is
inspirational and meaningful and can play a vital role in building
on the buzz created by the UK’s successful 2012 bid and by the
success of Team GB in Beijing.
- There are three levels in which ambassadors can operate:
- High profile figures (e.g. former and current Olympians and
International athletes) attending events and festivals
- Influential figures that can visit and talk with schools,
clubs, businesses and voluntary organisations
- Young ambassadors that are able to connect with young
people
Scope of ROGOAG
- Appearances at events, festivals, and activities related to the
Cultural Olympiad and the regional and sub-regional delivery
plans
- Some ROG ambassadors are prepared to give presentations/talks;
take part in question and answer sessions
Worcestershire’s Young Ambassadors
- The 'Young
Ambassadors' are part of a national programme which aims
to create a network of young people (each year) who, acting as role
models, spread the Olympic and Paralympic message and ideals,
increase participation and promote healthy active lifestyles among
other young people
- There will be 1,000 Young Ambassadors (across the
UK) each year.
Scope of Young Ambassadors
- Promoting healthier lifestyles and encouraging young people to
focus on wellbeing.
- Providing a voice for young people to build on the excitement
about staging the 2012 Games.
Management of ROGOAG
- The scheme will be run through the Worcestershire and
Herefordshire Olympic and Paralympic (WHOP) Group and encompass the
key work areas of sport, physical activity, health, business,
culture, tourism, volunteering and education
- Requests for ROGOAG is through a short application
form
Management of the Young Ambassador
Programme
Contact Details
Links
LloydsTSB’s Local Heroes Scheme
- There is also a LloydsTSB’s
Local Heroes Scheme which is an initiative to support more of
Britain’s genuine young sporting hopefuls
- Worcestershire has two Local Heroes. Click on the link above
for details
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